This silicone-free, nourishing shampoo is your everyday go-to for beautiful, bouncy, healthy hair that is strong and shiny. Unlike silicone formulas that attract dirt, build-up and weigh hair down, our vegan formulas use natural, plant-based extracts like Damask Rose, Bush Tomato, Sage and Black Pepper to cleanse and revitalize hair. Less dirt and build-up means you can wash your hair less, which reduces stress on your precious strands. Our triple surfactant blend is super gentle and free of harsh chemicals, so it won’t leave hair stripped. Soothes and gently exfoliates the scalp helping promote healthy hair follicles. OUR TIP: make sure to saturate strands and scalp to build your lather and leave locks and scalp thoroughly cleansed. If you are switching from using silicone formulas, you might need an extra wash to clear the build-up. Features a light refreshing scent.